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LUGi is a reputation management company that leverages the power of data to align business goals with community driven platforms and drive advocacy.

Companies that listen to their stakeholders and are embedded in their communities are more profitable, its employees more productive, and its clients more loyal. Public perception is no longer driven by print or articles, but by audiences of diverse demographics and locations.


LuGi, LLC is a positioning and reputation management firm that uses data intelligence to create influencer platforms using community as a growth driver.  


We collect, sift and calibrate key data providing insights and metrics to help executives make strategic alignment, communications and business decisions. We leverage our extensive strategic experience in social media, crisis communications, branding and public relations to design and deploy tactical executions to advance company goals. Our ideal clients are companies with big public perception challenges or opportunities.